When thousands of advertising and marketing professionals gathered at the ANA Advertising Financial Management Conference at the JW Marriott Orlando, SugarPop Productions helped attendees put their best face forward—literally! Sponsored by Three Point Capital (TPC), our onsite professional headshot studio gave conference guests the opportunity to refresh their personal brand with a polished new portrait they could immediately use across LinkedIn, company websites, speaker bios, and other professional profiles.
At a Glance
TPC is a full-service finance and production services company supporting studios, producers, brands, and agencies across film, television, commercials, digital media, and live entertainment. With professionals located around the world, TPC combines comprehensive financial services with production expertise to help creative teams move faster, stay focused, and scale globally. By sponsoring the portrait studio, TPC created an engaging experience that introduced attendees to their brand while providing a valuable professional service everyone could appreciate.
The portrait studio remained open throughout all three days of the conference, making it easy for attendees to stop by whenever their schedule allowed. SugarPop Productions photographer Josh made every session enjoyable by coaching each guest through natural poses and genuine expressions. His relaxed, encouraging approach helped everyone—from seasoned executives to first-time conference attendees—feel comfortable in front of the camera, resulting in authentic headshots full of confidence and personality. In fact, many guests even returned for a second session, changing outfits or trying a different look after seeing how much they loved their first portrait!
Despite its compact footprint, the studio delivered big results. Using professional studio lighting and our streamlined workflow, each guest received a polished portrait featuring skin smoothing, basic retouching, and AI-powered facial enhancement for a clean, natural finish. Best of all, images were delivered instantly to each guest’s phone, allowing many attendees to update their LinkedIn profile within minutes.
Activation Highlights
That’s a Wrap! Experiential sponsorships are at their best when they actually create genuine value, and professional headshots continue to be one of the most appreciated activations at conferences and trade shows. If you’re planning one of these events in the Orlando area, consider offering SugarPop’s onsite headshot studio for your attendees! The unique touch of providing this career-enhancing service will get people talking about your brand and develop memorable connections with hundreds of potential clients.
